The sky in this video is a grade, not a capture
Isaac Brown is refreshingly precise about which department did what, including the part where the most dramatic thing in the frame was made after the shoot.
Watch on YouTubeMost directors describing their own video will say "we" throughout. Brown does not, and the result is a rare public account of where a look actually comes from:
The final look was heavily crafted as well. It was shot after sunset, but the sky didn't look that dramatic on its own. Daniel Attoh's cinematography gave us such a strong base to work from, and Ferg Rotherham did a fantastic job in the grade, pushing it into something much more magical.
That is a director publicly saying the sky you are responding to was built in the grade. It is also an argument for colourist credits being printed as prominently as director credits, which they never are.
The constraint
We knew the beach stuff was going to give us a very small window because we were dealing with both the light and the tides, and both were moving fast… once you add horses, a Steadicam and a quad bike into that kind of window, it becomes a pretty challenging thing to pull off.
And the rig that produces the video's best recurring image:
We had the camera rigged to the back of a motorbike, with Genesis sitting backwards on it… The low angle gives Genesis a certain power, but what I really like is that he's facing back toward camera while the bike is moving forward.
Credits as published
Director Isaac Brown. Cinematographer Daniel Attoh. Editor Ian Robert Wallace. Colourist Fergus Rotherham. Creative director Gina Wagstaffe. Executive producers Annabel Blue and Ekow Barnes. Phenomena with WB Group, for Ourness. Shot in Accra, Ghana; released April 2026.
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